Bye Bye Reader’s Digest UK

I am an avid Reader’s Digest fan, having been connected with the publication since my early childhood that adds up to more than 5 decades. Month on month, I have waited for my RD copy and this enthusiasm for the new edition has not fainted a bit even after so many years, though the choices for recreation have increased multifold since those days! I think it’s more about habit, almost an addiction rather than a means of information and entertainment for which there are alternatives galore!

Reason for a blog on RD all of a sudden is a news item that I came across today, announcing the end of RD, UK edition after an uninterrupted run of 86 years. It’s mentioned that the company just couldn’t withstand the financial pressures of today’s unforgiving magazine publishing landscape and has ceased to trade.

I sometimes wonder that given the falling subscription and commercial support, how long will print editions of morning dailies and iconic publications like RD shall be able to sustain! My problem is that though for reading books, I am comfortable with my Kindle, I badly yearn for my copies of morning dailies and RD to attend to all the featured syndicated stuff – cartoons, crosswords, sudokus, puzzles, word jumbles etc and demise of such stuff will be a loss that’s simply impossible to be compensated.

I am supporting these publications fully; I hope other obsessive readers also do likewise so that print media doesn’t totally go out of business.